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September 6, 2019

How might government try to limit the effects of disruptive innovation?

How might government try to limit the effects of disruptive innovation? Provide a specific example of when a technology tool was limited or disabled by a government.
September 6, 2019

Perform an online search on charge master and claims management application vendors

Perform an online search on charge master and claims management application vendors. Are there any vendors that can perform both functions? If so, who are they? If not, describe at least one vendor that would be involved in each of the separate processes.
September 6, 2019

Analyze the applicability of state and/or federal consumer protection laws that Carlson and Swanson can assert

Consumer Protection [Restaurant Name] does not publish the prices of drinks on the menus. Nik Carlson, a customer of the restaurant filed a lawsuit claiming that failure to provide drink prices on the menu constitutes an unfair business practice because customers must make quick decisions about ordering drinks after asking about the price. Another plaintiff, Joe Swanson, claimed that he was not provided with a cost for his drink until after he ordered it, which constitutes consumer fraud. Analyze the applicability of state and/or federal consumer protection laws that Carlson and Swanson can assert against [Restaurant Name]. Select which party […]
September 6, 2019

Analyze three online trading sites, and determine the requirements for trading, including the price per trade

Analyze three online trading sites, and determine the requirements for trading, including the price per trade. Evaluate the amortization schedule you completed. What role does the amortization schedule play in your organization? Evaluate three companies (look for investor information) that offer DIPs or DRIPs. Why is the relevant? Evaluate US Treasuries, Municipal Bonds, and Corporate Bonds. Why is this relevant to an organization?
September 6, 2019

In forming strategy, what is more important: qualitative information and intuition, or quantitative data?

In forming strategy, what is more important: qualitative information and intuition, or quantitative data? Why? Are there any exceptions to your opinion?
September 6, 2019

What is the purpose of enhancing risks, how is that done, and who needs to do it?

What is the purpose of enhancing risks, how is that done, and who needs to do it? Please provide an example where you can enhance a risk.
September 6, 2019

Ethics and Social Responsibility

Principles of Marketing Ethics and Social Responsibility Discussion It is no longer acceptable for businesses to disregard issues related to ethics and social responsibility. Briefly discuss some of the ethical issues and their impact on individuals and organizations and the role of social responsibility in marketing. Think broadly about what to consider: philanthropy, energy conservation, sustainable supply chains, reducing carbon footprint, fair trade, community service, volunteerism, etc.
September 6, 2019

Describe what this change in brand-consumer relationship means and how it has revolutionized the relationship

Considering the history of advertising and brand promotion, we are now undergoing a fundamental change (i.e. , control over the brand) in the relationship between marketer and consumer, especially owing to digital technology. Describe what this change in brand-consumer relationship means and how it has revolutionized the relationship.
September 6, 2019

How do advertisers create or leverage cultural forces, images or icons to promote a brand?

Some say advertisers’ main task is to transfer meaning from the culture to the brand. Explain what this means. How do advertisers create or leverage cultural forces, images or icons to promote a brand? Cite at least two advertisement examples , not in the text, demonstrating this concept. Incorporate the images into your responses (at least one must be a paid print ad; i.e., not, or example, a promotional image or message from a brand’s own website).
September 6, 2019

If you were representing the Company in this case, what argument (facts and reasons) could you make that the confidentiality agreement had a legitimate business purpose and was applied appropriately to Martinez?

The ReadyPro Company (the Company) operates as a temporary employment agency which furnishes employees to client firms in the natural gas pipeline and fiber optic telecommunications industries. Janice Martinez was employed by the Company to perform services for a client firm, the Bengali Gas Pipeline company. As part of the employment agreement between Martinez and ReadyPro, she was required to sign a confidentiality agreement which stated the following: “Employee understands that the terms of this employment, including compensation, are confidential to Employee and the ReadyPro Company. Disclosure of these terms to other parties may constitute grounds for dismissal.” Martinez began […]