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January 15, 2019

Please share an example of delegation that was not appropriate

The process of delegation has been referred to as “legal dynamite.” Please share an example of delegation that was not appropriate. Where did it go wrong and why?
January 15, 2019

Identify three specific areas in marketing research that require ethical considerations

Throughout the course text, marketing ethics have been discussed in terms of research design, respondent interaction, data collection, and more. After carefully reviewing the course text marketing ethics summaries for chapters completed to date and the Discussion Board Instructions in the Assignment Instructions folder, please address the following questions in your response: Identify three specific areas in marketing research that require ethical considerations, define the three areas, and describe how ethical considerations impact the actions taken by the researcher for each identified area. Review the Belmont Report and summarize the report’s discussion of ethics in marketing research. Explain how a […]
January 15, 2019

Find a recent scholarly article describing trends and activities within the industry you chose

Business Policy and Strategy – MGT350 – Module 3 Discussion Question: Choose a specific industry (for example; telecommunications; fast food, clothing, or renewable energy), or a different industry that appeals to you. Find a recent scholarly article describing trends and activities within the industry you chose. Using Porter’s Five Forces Model, as described in your textbook, evaluate the impact of the five forces that drive competition in that industry (i.e., threat of entry, powerful suppliers, powerful buyers, substitute products, and jockeying for position). NOTE: In your response, use only authored websites, academic journals, and professional journals, such as BusinessWeek or […]
January 15, 2019

Compare and contrast customer needs, wants, and demands

After reading Chapters 1 and 2, answer the following questions: 1. Compare and contrast customer needs, wants, and demands. Describe the need versus the want for the following products: Gatorade, Nike shoes, and iPod. 2. One of the great new “marketplaces” of our time is eBay. Spend some time on the eBay website (www.ebay.com). Find a product that you are interested in and follow the bidding. How much would you be willing to pay? Consider the following questions. (Objective 2) How is eBay providing value to its customers? Describe the relationship they have with their customers. What are their markets? 3. The marketing mix is the set […]
January 15, 2019

Describe forecasting and managing future trends, development, and change with a focus on emerging markets in Third World countries

Discussion Question: We learn this week that change is difficult and, more often than not, inevitable. It is during change when managers need effective forecasting skills, both nationally and globally. Describe forecasting and managing future trends, development, and change with a focus on emerging markets in Third World countries. Explain why monitoring change in this specific global market is important to managers. Describe the largest organizational change you have experienced. What was the impetus for that change? Did change management do a good job of removing or alleviating those obstacles? What impacts did the change have at the global level, […]
January 15, 2019

Do you feel atmosphere creates an environment for your Retail Purchases? Why?

Topic: 8.3 – Discussion: Science of Shopping Do you feel atmosphere creates an environment for your Retail Purchases? Why? Do you feel the aura and aromas within a retail store make your shopping experience more satisfying? Requirements: Topic: 8.3 – Discussion: Science of Shopping It is expected that you answer each initial discussion question/thread with one paragraph in length
January 15, 2019

Interpersonal communication and the issue of ethics

Discussion Group #2:Ethics The threaded discussion takes the place of class participation in a classroom class. The purpose of the threaded discussion questions is to develop a discussion between members of the class. The requirement is for each student to submit one entry for each discussion. Students can do this by answering the question or adding to another students comment. To make this a discussion the entry is due by Sunday midnight. In this Unit we talk about interpersonal communication and the issue of ethics. Most ethical dilemmas are difficult because they pit our personal knowledge of what is right […]
January 15, 2019

From the non-financial accounting perspective, do you think mergers and acquisitions are a good thing or a bad thing and why?

The initial posting is to consist of at least 300 words and contain / draw from at least one outside source that’s referenced in the posting. Below please find this week’s discussion board question. Discussion board questions are “open-ended” questions, and will require you to think about the question at hand and how it relates to this week’s topic, and formulate an a response that pulls together your thoughts and that of outside articles / literature. Please refer to the detailed “Discussion Forum Expectations & Grading” document for more detailed instructions and expectations. This week’s discussion question is as follows: […]
January 15, 2019

Consider some of multiple challenges faced by cities due to “the rise of industry and the demise of industry as we know it” as one person in the film put it

Discussion Questions for Detropia Choose one of the following prompts to discuss in one to two paragraphs. 1.  In the LA Times the reviewer of Detropia wrote, “Though the specifics may be Detroit’s, this is a quintessentially American story and that theme echoes through the film.” In what ways is this or is this not a film that reflects a greater American story? Consider some of multiple challenges faced by cities due to “the rise of industry and the demise of industry as we know it” as one person in the film put it. 2.  The film largely relies on the points […]
January 15, 2019

Describe some basic information of this web community: such as the web link, the history of this web community, number of visits, number of community members

Topic 1: A firm’s web communities (Any two of the four topics) The rapid development of online communities and social networks has dramatically changed the way how marketers usually work. Consumers actively write reviews and share their experiences on social networking sites such as Facebook, Youtube and Twitter, and on companies’ own discussion forums. Please select a company’s web community (it could be this company’s own discussion forum, or its Facebook page, or some fan-based brand community, etc), and answer the following questions. Describe some basic information of this web community: such as the web link, the history of this web community, number […]