Discussion Question #1: What role does culture play on managers in global situations. For example, a US firm in Saudi Arabia, Indonesia, Singapore or Germany would all face different problems from a cultural perspective. What about a foreign venture into North America. Discussion Question #2: Define “Communication Across Cultures”. Describe cultural variables in communications through examples.
Discussion 1 Please respond to the following: “Marketing Strategy and Planning Tools” Explain whether or not health care marketers need to recognize the value results from implementing marketing best practices across the multiple, varying activities that health care organizations carry out? Give one (1) example of such recognition of value to support your rationale. Describe the value of Michael Porter’s Value Chain as a marketing strategy and planning instrument for engendering an understanding of value-producing activities within health care organizations. Give at least two (2) specific examples of the Michael Porter’s Value Chain Model that apply within a health care […]
Select a local company and one of its products or services. Create a 1,400-word Discussion Guide for your selected product or service to be used during the course of a Focus Group that researches your product or services target market. In your plan, be sure to do the following: Identify a problem or opportunity that may be facing that product or service. Identify a primary target audience for that product or service in terms that relate to the audience’s demographics, needs, or preferences as those relate to the product or service, and behaviors related to the category of or the specific product […]
Answer the following discussion questions this week. You need to answer all DQ by the end of Thursday so that your classmates have some discussion items to encourage discussion before the end of the week. 1) Counter the claim that public relations is a dying industry. 2)What events or indications are there that challenges leaders and governments to recognize the growing power of global media, public opinion, and democracy? 3)Communication theorists say there are explanations for what constitutes a message. Name the most popular and describe them.
Discussion Question Post the response to this question to the weekly discussion board. Make sure you name the post in the subject line (Ex: Your Last Name_WK1DQ3). – Part of being effective in engagement in program planning is being comfortable with using different approaches in different situations. Choose a planning approach and describe an ideal situation and a least ideal situation for its use.
Strategy and Technology Case Discussion Questions Question #3 Apple and Google are pursuing different strategies – Apple sells the devise and the OS phones to other device makers. Both companies are gaining share. What does this teach about the right strategy for prevailing in a format war?
Identify a company (other than Walmart) that has pursued one or more of the strategies of cost leadership, differentiation, and focus. Explain which of the three strategies was pursued, assess how the strategy was implemented, and summarize the outcomes of the choice and implementation. Evaluate whether you believe the company chose the correct strategy. NOTE: Integrate concepts from the course textbook, and use only authored websites, academic journals, and professional journals in your response, such as BusinessWeek and The Wall Street Journal. Be sure to include a citation or URL for each source of your information.
We study several personality models this week and learn how personality shapes the workplace environment. Last week you discovered your KTS-II personality type. Share with your colleagues in this forum what your personality type is (Guardian/Rational/Idealist/Artisan) and then discuss the following: In what ways does personality inform how we interact with supervisors and coworkers at work? What does the most current research indicate about how at least one facet of personality (e.g., conscientiousness, extraversion, emotional stability, agreeableness, and openness to experience) interacts with the work environment? Provide one or more examples from your workplace experience to illustrate your points.
Advertising to Children Considering the efforts by Band-Aid brand and others to increase their sales by marketing to children, how do you feel about brands marketing to kids? Add references Assignment Brand Question: Given Amazon.com customers, what would be the most effective means of collecting primary and secondary research? Add references